Juliane Althoff writes for City AM’s The Notebook
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Writing in City AM's The Notebook, Partner Juliane Althoff examines the rise of AI voice technology and the questions it raises around ownership, consent and the protection of performers' rights.
With AI voice company ElevenLabs recently reaching a $22bn valuation, Julianne considers how advances in voice cloning are outpacing existing UK legislation. While performers currently have no standalone legal right to ownership of their voice, she explores how carefully negotiated agreements could help safeguard their interests while opening up new opportunities for licensing, dubbing and international distribution.
Turning to developments across the broadcasting landscape, Julianne weighs up the potential consequences of the Paramount-Warner Bros deal for audiences and competition, and considers whether closer cooperation between the BBC and Channel 4 could help British broadcasters compete with global streaming platforms.
She also discusses the uncertain future of traditional television channels, following reports of potential changes to BBC Three and BBC Scotland, and rounds off her column with her current viewing recommendations - Slow Horses and Ludwig.
